Presenters: Ryan Morabito, 5 Degrees Branding and Ashley Monk,Onya Marketing
As families ask harder questions about the value of Christian higher education, many institutions are feeling the impact across campus visits, applications, and yield. The challenge isn’t just differentiation. It’s whether that value is clearly understood and consistently communicated throughout the enrollment journey.
In this session, Ryan Morabito and Ashley Monk will walk through how Christian colleges can better clarify what makes them distinct and ensure that message carries from brand into the channels and moments that influence decision-making.
This will be a practical, conversational session focused on what’s working right now to strengthen perceived value, increase campus visit engagement, and carry momentum through the summer months into the next enrollment cycle.
A cornerstone of NACCAP membership, the Annual Conference offers professional development, spiritual encouragement and peer connections. The conference is consistently rated as a highlight of the year by attendees.
The annual conference brings members together for a time of professional development, networking, and fellowship. Our breakout sessions are a great opportunity to consider best practices, discuss innovative ideas and share industry research as a way to encourage our members. The conference schedule is full of opportunities for team bonding, connecting with colleagues, and spiritual encouragement.
Counselor Boot Camp is designed specifically for high school guidance counselors with less than two years of experience in a school counseling position. These sessions will increase your knowledge of the admissions process and other tasks performed throughout the academic year. In addition, you will hear from veteran counselors and college admissions professionals.
