With the Admission Benchmarking Study now underway, join Andy Wright, the Director of Research & Data Analytics, for an interactive, hands-on training session on completing the survey accurately and efficiently. He'll cover common questions by section, share tips for pulling the right data, and leave time for open Q&A so you can move forward with confidence.
Presenter: Presenter: Ed Recker, Sallie
Wondering how financial aid works or where to begin? This webinar breaks down the financial aid process into simple, easy-to-understand steps. We'll explain the different types of aid available, walk through the FAFSA process and share tips for understanding your financial aid award offers. You’ll leave with a stronger understanding of options available to help students and families pay for college and the resources available to help make higher education more affordable.
Presenters: Jeannie Huskisson, Director of Prospective Student Engagement
Megan Michaels, Assistant Director of Campus Visits
Ella Tyler, Campus Visit Coordinator – Whitworth University
Join the Whitworth University campus visits team for an engaging webinar on creating campus visit experiences that move beyond information sharing to meaningful connection. While prospective students know themselves and their needs best, most are not experts at navigating a college visit. As a result, many visit events are filled with surface-level interactions, including families sitting quietly before the program begins, reserved tour groups, repetitive Q&A sessions, and visitors who leave knowing the facts about an institution but not the heart behind its mission. Over the past several years, Whitworth has intentionally redesigned every aspect of its visit experience to create emotionally resonant moments that help students and families feel seen, connected, and inspired.
Presenter: Jim Allen, Founder, ValueBased
Designed for VPs and Directors of Enrollment, this session will explore how the competency of your admissions team can directly impact funnel performance, yield, and enrollment outcomes. We’ll examine what “funnel competency” really means, whether it can be objectively observed and measured, and how a competency-based approach can strengthen onboarding, coaching, consistency, and manager effectiveness. Participants will also consider how identifying and addressing competency gaps can improve execution, support enrollment goal attainment, and contribute to more predictable net tuition revenue. Finally, we’ll explore whether certification can provide a meaningful framework for developing and reinforcing competency across an admissions team.
Presenter: Cory Truax, CRM Administrator, North Greenville University
Join Cory Truax to learn how to build a student engagement scoring system directly within Slate without relying on costly third-party platforms. In this practical session, you'll learn how to track website activity, email engagement, portal logins and other key interactions, then display that information in a way that helps recruiters prioritize outreach and engage students more effectively.
Whether you're a seasoned Slate user or just getting started, you'll walk away with a straightforward approach you can implement at your own institution. By leveraging Slate's native tools, you can create meaningful engagement scores while reducing costs and making better use of the data you already have.
Presenter: David Eaton, Co-Founder of Axis.org
DToday’s students are navigating a rapidly changing world, and the parents walking alongside them are navigating it too. In this session, Axis co-founder David Eaton will explore some of the cultural trends, pressures, questions, and influences shaping today’s teens and young adults. We’ll consider what this all means for guidance counselors and admissions professionals, while also looking at the important role parents continue to play in the lives and decisions of their students.
Presenter: Ashley Monk, CEO of Onya
Enrollment teams may focus on recruiting students, but a year of prospective-family search behavior across five Christian institutions tells a more complex story. Students may do much of the active searching, but the wider household is involved throughout the process, often shaping conversations around cost, outcomes, and whether an institution makes the list at all. Understanding who is engaging, what they are looking for, and what ultimately moves them to take action can help institutions rethink how they communicate with prospective students and their families.
Presenter: Dave Burke, President, Legacy Higher Ed
Parents are among the most influential voices in a student’s college search, making it essential for enrollment teams to understand what matters most to them. Join Dave Burke from Legacy Higher Ed as he shares insights from his bi-annual survey of parents of Christian college applicants across the country, exploring their values, perceptions, experiences, and reflections throughout the college search and application process.
